How Does Plagiarized Content Impact Search Engine Rankings Of A Business
Content is a very critical aspect of any website. Whether you run a full-fledged website or a blog, there is great possibility that the content posted comes under plagiarism. The main reason for it is because it is accessed, all across the web. The wide scope of web and easy accessibility of web pages throughout the globe increases the probability that your content gets plagiarized.
What is plagiarized content?
If you are seeing the same content repeated twice at two different locations then it is referred to as plagiarism. Even if it is written by the same author, but if used at two different websites then also it will be treated as a plagiarism.
This unofficial use of the web content in the form of images, content, or artwork without giving credit to its original creator comes under plagiarism. This can be seen in the field of literature such as book publishing, magazine publishing etc.
Who are involved in copying content?
Plagiarism is a common practice which many business owners can be seen doing that. They are also keen to copy the work of another firm as it is very easy and less time consuming. Whether it is done intentionally or unintentionally, it is going to come under plagiarism. A person or a firm who is found to be indulged in this unethical activity has to face severe consequences.
How to plagiarism impacts a website?
Posting replicated content on the website is bad for several reasons. Some of the reasons have been mentioned below as:
Low page rank:
Using other’s intellectual property is regarded as a severe intellectual fraud. Committing this mistake, a person is also infringing copyright laws. Search engines identify these copied pages and do not treat them as an authentic content. Such duplicate content adversely impacts the page rank. Lower page rank makes a page low in quality and unreliable.
Plagiarized content is not indexed
Many of the search engines do not index web pages that have been found to have duplicated content. This is because search engines are strictly against plagiarism. This is a way to warn the owners of the website to avoid using replicated/copied content and make the content of their website 100% unique. Failing to do so, search engines penalizes those websites.
Makes a website less credible:
Search engines give value to superior quality and original content. Those websites that have been found to have plagiarized content loses its credibility. Plagiarism software is one such way by which people whether students, website owners, or people in literature field can find the uniqueness of their content.
Thus, putting in simple words, plagiarism is defined as taking ideas or work that is created by someone else and using it in their own creation. To save a website from diminishing its reputation and credibility, it is important to use good quality plagiarism detection software. Monitoring your website content on a regular basis will keep your website effective, safe, productive, and useful for users.